Published Feb 3. 2001 - 23 years ago
Updated or edited Mar 11. 2023

Book review policy

One of the most popular parts of our site is the Reviews section. A good mixture of product and literature reviews are a heathly addition to a global site such as ours.

Book and video reviews

We do thorough and unbiased reviews of books, DVDs, streaming videos and other publications.

We use a simple 6-point (+1) scale and indicate visually our composite rating.
More information on how we rate products, books and publications is found here.

What you get for having your publication reviewed on GFF

  • A thorough review by a knowledgeable and experienced fly-fisher
  • Exposure to a world-wide market of fly-fishers and fly-tyers
  • Free advertising!
  • Exposure to the pre-shopping research than readers do.
  • Links to your web site or an online dealer of your choice.

What the visitor of GFF gets for your publication review

  • Exposure to the latest, most innovative thoughts, ideas and publications on the market
  • A no-nonsense, objective review by a world-renowned staff of experienced fly-fishers

What we at GFF get for your publication review

  • The opportunity to promote the latest, most innovative publications in the marketplace
  • Most importantly, a review increases our site visitorship (increased traffic); in effect helping us get more readers look at review of your product.

As you can see, everyone (and we mean everyone!) wins by you having your book or publication reviewed on GFF.

Submission Policy

Please observe these few guidelines when submitting books or publications for review:

  • Take extra caution in packaging your material prior to sending. Remember, we scan the actual publication to obtain a presentable graphic for use on our website. Damaged publications make for poor graphics.
  • Submit exactly what is marketed to the public. Nothing more, nothing less.
  • If your Preface or Introduction section does not address the target market or the intended use, please include a small write-up indicating so. This helps us in reviewing the publications intended purpose.
  • Contact Martin to obtain the nearest mailing address.

Related articles



Hello Martin. I have...

Hello Martin. I have yet to see a review done about this "shady book" You told me at the end of Oct. that you'd get to it. I've seen reviews on other media that have been out for less time. I'd like the public to get a reputable report about this

Martin Joergensen's picture

Malcolm, I have h...


I have had that book on my bedtable for a while, and have read most of it. A review is on the way. It is in many ways a fine book with lots of good advice, but at the same time both the book itself and the marketing of the book is really more like some manual for a pyramid scam than a fishing book. I will bump the review in the pile and get it published as soon as possible,


I am an avid nymph f...

I am an avid nymph fisherman. I am kind of puzzled as to why I have not yet seen one review in any fly fishing publication or on any ff website of the book that has been advertised online for probably close to a year entitled "Why Some Guys Catch All The Fish". This book is advertised on a site called The advertising of this book just seems kind of shady to me and other anglers I've spoken to. I won't consider spending any money on this book until I read reviews of it in a major ff mag or one of the well known websites.


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