How to Sell Jazz to Fishermen

There was thousands of visitors at the Jonkoping fishing fair. So many that we were confident we would sell out our cd's in no time. After Joona had played a beautiful intro and solo on the Hatch followed by my excellent bass solo, we were expecting to see a long queue to for cd's and autographs.
But what?! Not single one on the sales desk? A catastrophe!
It seemed like they didn't even realize what they were missing: The only record in the universe that combines these two worlds - jazz, and fly fishing - in a perfect harmony.
This wasn't going to happen. Not to us. We were bound to make a difference. Go fishing. Make music. Make love. Make peace. Buy the Jazz & Fly Fishing album "Slow walking water".